Passion Called Salmon DVD

A PASSION CALLED SALMON

• 69 minutes - World Premier Release: Reykjavik Iceland February 2012
• In aid of NASF
• Director of Photography : Velibor Bozovic (Montreal) -
• Sound Design : Drazen Bosnjak & Q Department ( New York)
• Editing : Giuseppe DeAngelis & Purple Reel Productions ( New York/Rome)
• Directed by: Sasa Savic - Media Agency winner of the year

PASSION Called Salmon is a film centred around the key issues related to salmon survival. During the last two years a New York based marketing editor has travelled to the key salmon regions throughout the North Atlantic range and to several famous salmon rivers of the world and documented his personal fishing experience and experiences of the people like him in love with these remote rivers and trophy salmon. Film Director Sasa Savic assembled a team of talented film makers who put their skills and hearts into the project.

PASSION Called Salmon is filmed in High Definition technology , filmed to explore all the aspects of salmon angling obsession, as well as making a (documentary style) analyses of the unique problems that some of the regions, where film was made, are facing. The crew visited Sela and Laxá in Adaldalur in Iceland and spent a great of time fishing and filming in three main locations: Yokanga River (Russia), Grand Cascapedia (Canada) and River Alta (Norway). Length of the film is 69 minutes.

PASSION Called Salmon is a unique story of our fascination with the large , wild salmon. Film that was made to invite the general audience to join the wild salmon fraternity to experience legacy organizations (NASF & ASF) that work hard to create a vibrant abundance and lasting legacy for a iconic wild resource. Also to inspire all salmon anglers and conservationists around the world asking them to make personal contribution to our common cause: to save and protect this beautiful creature for the generations that will come after us! World premiers in key cities around the world will take place during 2012. The film will be distributed on DVD's in North America and Europe, and will be shown in theatres as a key element of NASF/ASF fund raising activities during the 2012.